Nestum

Nestum

360 campaigns, packaging creation for all Nestum ranges and development of visual and digital content.

Nestum is one of the most recognized brands in the Portuguese food universe, with a strong emotional connection to several generations.

At LV, we developed broad and integrated work across different dimensions of the brand. We were responsible for campaigns present across multiple touchpoints, ensuring strategic coherence and visual consistency at every point of contact with the consumer.

We also led packaging creation for all Nestum ranges, a work of great responsibility that required alignment with brand guidelines, attention to detail and adaptation to each variant's specifics. The goal was to reinforce clarity, modernity and shelf impact while preserving the brand's heritage and recognition.

To support this new visual phase, we also developed a dedicated photoshoot for the packaging and campaigns, creating images that translate quality, closeness and appetite appeal, essential both for point of sale and digital communication.

Additionally, we supported the brand across social channels, ensuring a consistent, relevant presence aligned with Nestum's values and positioning.